The Price Is Right - March 15, 2011
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The Price Is Right is a television game show franchise created by Bob Stewart, and is produced and owned by FremantleMedia. The franchise centers on television game shows, but also includes merchandise such as video games, printed media and board games. The franchise began in 1956 as a television game show hosted by Bill Cullen and was revamped in 1972. This version was originally hosted by Bob Barker. Since 2007, Drew Carey hosts the program.
In the show, contestants compete to win cash and prizes by bidding on the pricing of the merchandise. The program has been critically successful and remains a stalwart in the television ratings.[1] It also managed to break away from the quiz show format that has been used in other game shows.[2] Since the current version of The Price is Right premiered, it has also been adapted in several international formats around the world, most notably in the United Kingdom, Australia and Mexico.